The NCPA enjoys the support of many leading businesses and corporate houses. Your generous funding of our creative initiatives helps us to present cultural events of the highest quality throughout the year.
Corporates in turn have benefited significantly from their association with the NCPA’s prestigious reputation as one of India’s premier cultural institutions, which is highly respected at a national level and now raising its profile internationally.
We offer a range of sponsorship packages that will position your business in the best possible spotlight alongside some of the finest performers in the world.
Please select from the following menu to read more about corporate sponsorship opportunities available at the NCPA.
Associate your brand name with a single NCPA-promoted event, such as a performance of music, theatre or dance.
Types of sponsor billing
Exclusive sponsor Your brand will take ownership of the event, as the sole sponsor, with the NCPA billed as promoter.
Title sponsor Your brand name will be given top billing, alongside the title of the event. Other sponsors will appear in a subsidiary position in any publicity.
Associate sponsor This gives equal billing among a number of sponsors who have contributed to a performance or a series of events at the NCPA.
Supporting sponsor This could involve a small financial donation or sponsorship in kind – for example providing hotel rooms or airline tickets for visiting artists; supplying interval refreshments or hosting a post-performance reception; media partnerships.
Sponsorship benefits could include Discrete branding on promotional materials and printed collaterals such as tickets plus on site branding, where appropriate. Online branding through the NCPA’s new website and ticketing portal. Complimentary tickets for the event(s) supported by you. Full-page colour advertisements in On Stage, the NCPA’s monthly magazine and Programme Guide, circulated to all Members of the NCPA. Corporate membership for your organisation. Client hospitality and networking opportunities during pre- and post-performance receptions where you can engage with corporate peers and influential individuals in one of Mumbai’s most prestigious locations.
The NCPA is increasingly presenting its own production series and artist residencies such as the Symphony Orchestra of India seasons, Chauraha (our regular workshop programme), festivals, film series and young artist events. Types of sponsor billing
Exclusive sponsor Your brand will take ownership of the event, as the sole sponsor, with the NCPA billed as promoter.
Title sponsor Your brand name will be given top billing, alongside the title of the event. Other sponsors will appear in a subsidiary position in any publicity.
Associate sponsor This gives equal billing among a number of sponsors who have contributed to a performance or a series of events at the NCPA.
Supporting sponsor This could involve a small financial donation or sponsorship in kind – for example providing hotel rooms or airline tickets for visiting artists; supplying interval refreshments or hosting a post-performance reception; media partnerships.
Sponsorship benefits could include Discrete branding on promotional materials and printed collaterals such as tickets plus on site branding, where appropriate. Online branding through the NCPA’s new website and ticketing portal. Complimentary tickets for the event(s) supported by you. Full-page colour advertisements in On Stage, the NCPA’s monthly magazine and Programme Guide, circulated to all Members of the NCPA. Corporate membership for your organisation. Client hospitality and networking opportunities during pre- and post-performance receptions where you can engage with corporate peers and influential individuals in one of Mumbai’s most prestigious locations.
On site branding A range of sponsorship opportunities are available throughout the NCPA’s theatres and on site around the Centre. On site branding for a specified period might include standees, gobos and kiosks in public reception areas, foyers, gardens, refreshment counters and other prominent locations.
Branding a venue Associating your brand with an NCPA venue may be possible in the event of a substantial sponsorship sum and an ongoing relationship between a sponsor and the NCPA.
NCPA site development Plans are in the pipeline for an exciting overhaul of the NCPA’s facilities and a major development of the Nariman Point site to make it more attractive and welcoming to our visitors. This will be a spectacular project with excellent opportunities for sponsors to leverage their brand equity.
Education, research and preservation of heritage are core objectives of the NCPA and are enshrined in our Mission Statement.
As well as offering companies a wide range of sponsorship opportunities, we encourage a focus on Corporate Social Responsibility (CSR) by inviting contributions towards the NCPA’s work of promoting culture in schools and communities.
Here are some of the areas where corporate giving will help the NCPA to build on our cultural heritage for future generations: Maintenance and purchase of essential resources for the NCPA’s Libraries and Archives Artist in residence schemes, scholarships, training and teaching Community outreach programmes Instrumental teaching in schools Guru Support Scheme Tickets for charitable and underprivileged sectors
For further details and to discuss how we can work together to customize a sponsorship package that reflects the needs of your business, please contact Ms. Zitin Dhawan
Over recent years, the following companies have generously sponsored the NCPA and its initiatives to present Indian and international art forms, promote excellence and preserve India’s rich cultural heritage:
